Facebook launches new business version called Workplace
Facebook has created a separate version of the social media site specifically used to connect workers of companies and organizations during their workday.
Workplace is ad-free and not connected to users' existing Facebook accounts. Businesses can sign up as an organization and pay a monthly fee based on the number of users. It is free for nonprofits and educational institutions.
Julien Codorniou, head of Workplace, said that the tool's goal is to "connect everyone" in all workplaces from desk-bound professionals to those on-the-go who do not have email on a computer, such as baristas, salespeople at a clothing store or factory workers.
Workplace includes group chats, video calls, live video and a news feed just like the original version of Facebook, however the background of Workplace is the color gray instead of Facebook's blue.
Users can build profiles and see updates from co-workers on their news feed. Like Facebook, the company will display posts that are more relevant based on its own formula.
Organizations have used Workplace, previously called Facebook at Work, on an invite-only basis for the past 18 months. Some of the companies include, nonprofit Oxfam, the Royal Bank of Scotland, the soup maker Campbell's and the vacation rental site Booking.com.
Facebook says the top five countries now using Workplace are India, Norway, the U.S., U.K. and France.
The cost for Workplace decreases with more users, so for one to 1,000 users, Workplace will cost $3 per user per month, for 1,001 to 10,000, it will cost $2, and $1 for more than 10,000 monthly users. Facebook says it won't charge for inactive users.
To learn more about Workplace click here.
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