Alabama pokes New Orleans with Mardi Gras billboards
MONTGOMERY, Ala. (AP) - Alabama likes to boast that it's the site of America's original Mardi Gras, and now it's advertising that claim in the city that made the celebration epic: New Orleans.
Alabama Tourism Director Lee Sentell says the state purchased 10 billboards around New Orleans and southern Mississippi to promote the Carnival season in Mobile.
The billboards are subtle: Rather than mentioning Mobile, they tell drivers how many miles they are from "America's original Mardi Gras." Sentell says that forces people to "do some math" and figure out it's Mobile.
The pre-Lenten celebration was first held in Mobile in 1703. That was 15 years before New Orleans was established along the Mississippi River.
The billboards are the latest jab in a friendly rivalry between the two Gulf Coast port cities.
Desktop NewsClick to open Continuous News in a sidebar that updates in real-time.
Southern baseball players meet for unofficial practice in Port Allen
Kenan Cooper is first from West Feliciana to swim collegialety
LSU rolls out new turf in Tiger Stadium overnight
LSU Coaches dish on latest with football team
New West Feliciana football coach unsure of when he'll meet his new...