Take-Two lands Michael Jordan for NBA video game
Basketball superstar Michael Jordan will help develop the upcoming "NBA 2K11" game from Take-Two Interactive and will be on the game's cover.
Jason Argent, vice president of marketing at Take-Two's 2K Sports, says that's a departure from a typical cover deal with athletes.
Usually, the game maker simply hands over a check.
Players will be able to play Jordan's character to vicariously slam-dunk their way to victory from the comfort of their couch.
Although 2K did not give a lot of information on how the game will look, Argent says Jordan will be working closely with developers, right down to such details as whether the character's elbow is at
the correct angle for a shot.
The new game goes on sale Oct. 5.
The company wouldn't disclose financial details.