New Orleans taxi company launches backseat vending
NEW ORLEANS- When customers get into some New Orleans taxis, they'll now have the chance to buy a cold beverage during the drive to their destination.
New Orleans Carriage Cab has launched backseat vending machines inside its 250-car fleet that also includes the Yellow-Checker Cab brands.
Company owner Simon Garber says his 14-year-old son pitched the idea in 2007 to offer passengers soft drinks.
The dispenser has been tested for about six months and is currently available in about 40 cabs. The rest of the fleet will get the machines in the next few months.
Future roll outs also are planned for Chicago and New York.