Nestle nixes artificial colors, cuts sugar in Nesquik powder
NEW YORK - Nestle says it's cutting some of the sugar from its Nesquik chocolate and strawberry powders and is taking artificial coloring out of the strawberry powder.
Nestle says strawberry Nesquik powder will get its pink coloring from beet juice powder instead of artificial colors. And Nestle says it's reducing added sugar in its original chocolate powder by 15 percent and cutting added sugar in strawberry powder by 27 percent. Some of the added sugar will be replaced with coca and natural flavors. The moves don't affect the company's chocolate and strawberry syrups.
Nestle says Nesquik chocolate powder already is without artificial colors. Nestle says it spent 18 months reformulating the products.
The new versions of the powders will go on sale this month.