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MoveOn keeps tourism slogan

1 year ago March 07, 2014 Mar 7, 2014 Friday, March 07 2014 Friday, March 07, 2014 5:31:57 AM CST in News
Source: Associated Press
By: Hunter Robinson

BATON ROUGE - Lt. Gov. Jay Dardenne wants a pro-Medicaid expansion group to stop using the state's tourism marketing slogan in its billboard campaign.

Dardenne said a cease-and-desist notice has been issued to those behind the MoveOn group's billboard, which plays on the state's "Pick Your Passion" tourism message.

The new billboard funded by MoveOn members is on Interstate 10, outside of Baton Rouge.

It incorporates the state's tourism promotion theme as it criticizes Gov. Bobby Jindal for refusing to expand Medicaid.

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