WBRZ - Baton Rouge

BATON ROUGE - LSU is set to extend its campus beyond Baton Rouge.

On Monday, the university launched LSU Online, a new, completely Web-based, distance-learning initiative. Administrators hope the online program will increase enrollment, generate revenue and build the university's "brand" nationwide.

The initial launch offers graduate students a choice of three master's degree-level programs in business administration, construction management and human resource leadership and development. Two more degree programs in higher education administration and educational leadership are expected to launch later this year, possibly in May.