WBRZ - Baton Rouge

BATON ROUGE- Louisiana seafood will soon get a new brand to assure you it's from state waters. It's a move to brand the state's product similar to "Idaho Potatoes" or "Maine Lobster."

Local chefs are excited to push the local product and know how important it is to the economy.

"It's probably almost number one, it's the first thing I look at, you know keeping the dollar here and support local people like myself, as far as local as I can," said Chef Jaime Hernandez of Juban's Restaurant.

Chefs say, while it's not always possible to get Louisiana products, they make it their first choice.

"Of course Louisiana is our first option, and it's good to have that branding and that emblem to get it done, also it's important to show that it's an imported product as well which helps with menu writing and our daily specials," said Chef Eric Arceneaux of City Club.

In fact, as the new branding rolls out, chefs say it will help them pick what goes on the plate.

"I want to know what's in my ingredients, if you don't let me know, I may not buy it, so it helps in sales, it helps in marketing, it helps in menu writing," said Arceneaux.

The new branding stickers should start rolling out in the next few weeks.