80°
Baton Rouge, Louisiana
3 Day Outlook
Mon
75°
68°
80%
Tue
71°
53°
50%
Wed
71°
51°
10%

Latest Weather Blog

Follow our weather team on social media

City Sells Naming Rights for Movie

4 years ago Thursday, April 14, 2011 5:53:32 PM CDT April 14, 2011 Thursday, April 14 2011 Apr 14, 2011 in News
Source: Associated Press

The city of Altoona, Pennsylvania will be renamed for 60-days to make some money and to help independent flimmaker Morgan Spurlock make a point. The City Council approved a deal to change the name to "POM Wonderful Presents: The Greatest Movie Ever Sold". Spurlock will pay the city an unspecified amount to benefit the police department. Spurlock's film makes fun of the proliferation of advertising in American life. POM Wonderful is a juice company that paid to be the movie's title sponsor. The name change starts April 27, the same day the movie is screened in Altoona.

More News

comments powered by Disqus

Desktop News

Click to open Continuous News in a sidebar that updates in real-time.
5 Days
Radar
Today
80°
70°
Mon
Heavy T-Storms
75°
68°
Tue
AM T-Storms
71°
53°
Wed
Mostly Cloudy
71°
51°
Thu
Mostly Sunny
76°
52°